Wand, Inc. and ThomasB2B.com Partner to Launch Online B2B Sourcing Directory

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Wand, Inc., a directory technology company, and ThomasB2B.com LLC, a B2B pay-for-performance advertising network, announced the launch of eZource.com, a new website designed to serve global business users seeking to identify new suppliers around the world.

“Our partnership with eZource.com is a great example of the kind of collaboration among publishers that is increasingly taking place in the online world,” says Dan Savage, President and Founder of ThomasB2B.com. “Today’s business buyers demand best of breed content and advertising that increases, rather than detracts, from the value of the website. ThomasB2B.com’s highly targeted paid listings make is easier for buyers to identify the kinds of suppliers they want to do business with.”

“Wand is proud to be partnering with ThomasB2B.com to deliver an impressive mix of highly focused ad-content and granular directory listings,” says Ross Leher, CEO of Wand. “We are confident eZource.com will be a valuable resource to match suppliers with buyers of business-to-business products.”

The eZource.com website publishes profiles of more than 800,000 companies located in 172 countries. Initially published only in English, eZource.com will appear in ten other languages by the end of the year. The eZource.com online business-to-business sourcing directory combines the cornerstone of Wand’s directory technology, the WAND Product and Service Taxonomy, with ThomasB2B.com’s advanced pay-per-click ad matching technology to deliver targeted content to end-users.

06.12.2004, Wand, Inc.




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