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Complete Solution for Phone-Based Lead Generation, Conversion and Tracking with Pay-per-Call & Click
ZiffLeads, the pioneering pay-per-call Advertising Network, and ZiffTalk, the leading ‘Click-for-Talk’ Call Connection and Tracking service, together give Online Marketers the only complete Phone-Based Lead Generation, Conversion and Tracking Solution in the market.
SPG Solutions, the provider of the groundbreaking, multiple patent-pending, ZiffLeads PPCall Ad Network (www.ZiffLeads.com) pay-per-call performance advertising platform, and ZiffTalk Click-for-Talk (www.ZiffTalk.com), the world’s leading self-serve Click-to-Call connection and tracking service, begin the joint marketing of these two services today as the only complete solution for Phone-Based Lead Generation, Conversion and Tracking available to online marketers. The joint marketing effort follows the heels of a very successful unveiling at Ad:Tech San Francisco last week.
ZiffTalk’s (www.zifftalk.com) Click-for-Talk fully hosted service enables online marketers to drive instant phone connections with potential customer leads via embedded phone-links within web sites, landing pages, e-mails, directory listings, online ad banners, paid search results, and other Internet media. With ZiffTalk’s Enhanced Phone-Lead Conversion Tracking system, online marketers can close the loop and prove the value of their online advertising and marketing lead generation efforts and spend in terms of incoming phone calls by incorporating conversion tracking code from Google, Yahoo!, MSN AdCenter and other major online advertising conversion tracking systems directly into ZiffTalk’s service.
Lead generation companies, directory websites, B2B service and product providers, as well as industry players in the financial, real estate, education, online retail, hospitality, and professional services sectors are all relying on the ZiffTalk lead conversion and tracking service to better measure the value of their Internet advertising and marketing efforts.
ZiffLeads (www.ziffleads.com) PPCall Advertising Network goes up the ladder and offers complete pay-per-call lead generation to online marketers. With ZiffLeads, marketers simply sign up, create their Ads and graphics-rich custom business profile page, and target their audience via category/keyword relevance and location. ZiffLeads PPCall then takes care of the Ad distribution through its growing network of publisher sites and distribution channels, while Advertisers only pay when they actually receive incoming telephone calls from prospects.
ZiffLeads multiple patent-pending platform is unique in its category rate card approach to pricing that lets marketers better control and budget their spend, its graphics-rich landing page option that allows greater creativity and impact, and its incorporation of both click-for-talk and provisioned phone numbers into the PPCall Ad that encourage greater call-thru rates from prospects. 05.05.2006, Dave Landa, ZiffLeads
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