Books: E-commerce

		Don Jones, Mark Scott, Rick Villars: E-Commerce for Dummies How to succeed in e-commerce — the fun and easy way™! To succeed in e-commerce these days, you need to understand what works — and what doesn't. Featuring real-life case studies that show you what to do — and what not to do — when charting an e-commerce strategy, this friendly guide demystifies B2B and B2C so you'll keep your business, your career — and yourself — on the cutting edge. Pages: 432 Price: $15.39 ISBN: 0764508474 Order this book...
		Kenneth C. Laudon, Carol Guercio Traver, Carol G. Traver: E-Commerce: Business, Technology, Society, Second Edition This book provides an overview of the current and next generations of e-commerce. The book emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understanding e-commerce. The result is a realistic treatment of a very diverse subject that is aimed specifically at readers interested in business... Pages: 944 Price: $101.00 ISBN: 032120056X Order this book...
		Robert T. Plant: eCommerce: Formulation of Strategy Helps executives understand their e-commerce objectives and define metrics and processes that help every team member stay on track. Drawing on research at more than 40 top e-commerce organizations, this text helps optimize brand, technology, service, market, and development. Softcover. DLC: Electronic commerce--Case studies. Pages: 368 Price: $29.00 ISBN: 0130198447 Order this book...
		Peter Fingar, Harsha Kumar, Tarun Sharma: Enterprise E-Commerce To compete in the emerging digital economy, Global 2,000 companies will need to change their business models, rethink the way they work and extend their internal business processes out to their suppliers, trading partners and customers.This comprehensive guide takes a holistic view of business and technology, enabling CEOs, COOs, CTOs, CIOs and project development teams to move boldly into their e-Commerce initiatives. Pages: 360 Price: $31.96 ISBN: 0929652118 Order this book...
		Paul May, David Orchard: The Business of Ecommerce : From Corporate Strategy to Technology (Breakthroughs in Application Development) The Business of Ecommerce explains how to conduct business over the Web. Accessible and useful to both technical and nontechnical readers, the book describes the relevant business issues to technologists and technical issues to business managers. Paul May combines his experience as a consultant to both blue chip companies and Internet startups to provide a generic model for understanding ecommerce opportunities. He makes accessible all of the relevant technologies. This book empowers technical and business decision-makers to maximize the opportunities of ecommerce. Pages: 288 Price: $26.27 ISBN: 0521776988 Order this book...

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More books on these topics:
	E-commerce
	Email marketing
	E-Procurement
	Electronic Data Interchange (EDI)
	Marketplaces
	Online marketing
	Payment & billing
	Project management
	Supply-Chain-Management